lj777 Privacy Policy — How We Protect Your Data

1. Introduction

lj777 (referred to in this policy as "lj777", "we", "us" or "our") operates the online casino and sports betting platform accessible at https://lj777.ws (the "Platform"). We are committed to protecting the privacy and personal data of all individuals who interact with the Platform, including registered account holders, visitors and prospective players. This Privacy Policy explains what personal data we collect, the legal basis on which we process it, how we use and share it, how long we retain it, and what rights you have in relation to it.

By accessing the Platform or registering an account, you acknowledge that you have read, understood and agree to be bound by this Privacy Policy. If you do not agree with this policy, you must not use the Platform. This Privacy Policy should be read alongside the lj777 Terms & Conditions.

2. Personal Data We Collect

When you register an account, use Platform services or otherwise interact with lj777, we may collect the following categories of personal data:

• Identity data: full legal name, date of birth, gender, nationality, and copies of identity documents such as national ID card or passport (collected during KYC verification).
• Contact data: residential address, mobile phone number, and email address. For Bangladesh-based players, this typically includes your bKash or Nagad registered mobile number.
• Financial data: details of deposits and withdrawals, payment method information (such as bKash account references, Nagad references, Rocket references, bank account details), transaction history, and account balance records.
• Gameplay data: game history, bet amounts, win/loss records, session durations, preferred game categories and responsible gaming tool usage (e.g. deposit limit settings, self-exclusion requests).
• Technical data: IP address, device type and operating system, browser type and version, mobile network information, time zone and location data (country/region level only, not precise GPS), and cookie identifiers.
• Communications data: records of messages you send to our support team, including email content, support ticket history, and any feedback or complaint submissions.

We collect personal data directly from you (through account registration forms, KYC submissions and communications), automatically (through cookies and server logs when you use the Platform), and from third-party service providers such as KYC verification partners and payment processors, where permitted by applicable law.

3. How We Use Your Personal Data

lj777 processes your personal data for the following purposes, each supported by a lawful basis:

• Account creation and management: to register your account, verify your identity through our KYC process, manage your account settings, and provide you with access to lj777's services.
• Payment processing: to process deposits and withdrawals via bKash, Nagad, Rocket, Upay and bank transfer; to maintain accurate financial records; and to detect and prevent payment fraud.
• Regulatory compliance: to meet legal and regulatory obligations including anti-money laundering checks, age verification, responsible gaming obligations and any reporting requirements imposed by applicable law.
• Platform security and fraud prevention: to detect, investigate and prevent fraudulent activity, abuse of bonuses, multi-accounting, unauthorised account access and other prohibited conduct described in the lj777 Terms & Conditions.
• Service improvement and personalisation: to analyse how players use the Platform in aggregate, to improve game selection, payment processing speed, page performance and customer support quality, and to show you promotions relevant to your gameplay history.

4. Sharing Your Personal Data

lj777 does not sell, rent or trade your personal data to unaffiliated third parties for their own marketing or commercial purposes. We may share your personal data with the following categories of recipients, strictly for the purposes described in this policy:

• Payment service providers: bKash, Nagad, Rocket, Upay and partner banks receive the financial data necessary to process your deposits and withdrawals. These providers are contractually bound to process your data only for payment purposes and to implement appropriate security measures.
• KYC and identity verification providers: specialist third-party providers who verify identity documents and screen against relevant databases. These providers are bound by confidentiality obligations and data processing agreements.
• Technology and hosting providers: cloud hosting, database management and cybersecurity service providers who support Platform operations. These providers act under our instructions and are subject to binding data processing agreements.
• Legal and regulatory authorities: where required by applicable law, court order or regulatory directive, lj777 may disclose personal data to law enforcement agencies, regulatory bodies or other government authorities. lj777 will endeavour to notify you of such disclosure where legally permitted to do so.

All third-party recipients of your personal data are required to implement appropriate technical and organisational security measures and to process your data only for the specific purposes for which it was shared. lj777 does not authorise any third party to use your personal data for their own purposes beyond those strictly necessary to provide services to lj777.

5. Data Security

lj777 implements industry-standard technical and organisational security measures to protect your personal data from unauthorised access, disclosure, alteration, loss or destruction. These measures include:

• 256-bit SSL (Secure Sockets Layer) encryption on all data transmitted between your device and the lj777 Platform, including during login, deposit, withdrawal and account management operations.
• Encryption of sensitive personal data at rest in our databases, including financial records, identity document data and KYC results.
• Access controls limiting internal access to personal data on a need-to-know basis, with privileged access requiring multi-factor authentication and comprehensive activity logging.

While lj777 takes all reasonable steps to protect your personal data, no transmission over the internet or electronic storage system is completely secure. You are responsible for keeping your lj777 account credentials confidential and for notifying lj777 immediately at [email protected] if you believe your account has been accessed without your authorisation.

6. Data Retention

lj777 retains your personal data for as long as is necessary to fulfil the purposes for which it was collected, taking into account our legal, regulatory and contractual obligations. In practice, this means we retain account data (including identity, financial and gameplay data) for a minimum of five years following account closure. This retention period reflects standard anti-money laundering record-keeping obligations. After the retention period has expired, personal data is securely deleted or anonymised.

Technical and usage data collected via cookies and server logs is retained for a shorter period, typically up to 13 months, unless longer retention is required for a specific security or legal purpose. Communications data (support ticket records, email correspondence) is retained for up to three years following the resolution of the relevant query or complaint.

7. Your Data Rights

Subject to applicable law, you have the following rights in relation to your personal data held by lj777. To exercise any of these rights, contact us at [email protected] with your full name, registered mobile number and a description of your request. lj777 will respond within a reasonable timeframe, and in any event within 30 days of receiving your request.

• Right of access: you may request a copy of the personal data lj777 holds about you, together with information about how it is being used.
• Right to rectification: if any personal data lj777 holds about you is inaccurate or incomplete, you may request that it be corrected. Where possible, lj777 will update the data directly; in some cases lj777 may ask you to provide supporting documentation.
• Right to erasure ("right to be forgotten"): you may request that lj777 delete your personal data. This right is not absolute — lj777 may be required to retain certain data to comply with legal and regulatory obligations (such as anti-money laundering record-keeping requirements) even after your account is closed.
• Right to restriction: you may request that lj777 restrict the processing of your personal data in certain circumstances, such as where you contest the accuracy of the data or where you have objected to processing pending verification of lj777's legitimate grounds.
• Right to object: you have the right to object to lj777 processing your personal data where we rely on legitimate interests as our legal basis, including processing for direct marketing purposes.

lj777 will not discriminate against you for exercising any of the above data rights. Exercising a data right will not affect your ability to use lj777's services, except where it is technically impossible for lj777 to provide a service without the data in question (for example, lj777 cannot process a withdrawal without verifying your payment account details).

8. Cookies and Tracking Technologies

lj777 uses cookies and similar tracking technologies to operate the Platform, remember your preferences, maintain your login session, prevent fraud and analyse how the Platform is used. A cookie is a small text file placed on your device by a website. Cookies do not contain viruses or malicious code and cannot access other files on your device.

lj777 uses the following categories of cookies: (a) Strictly necessary cookies — required for the Platform to function correctly, including session management, authentication and security; these cannot be disabled. (b) Analytics cookies — used to understand how visitors use the Platform in aggregate, helping lj777 identify areas for improvement; these cookies do not identify you personally. lj777 does not use advertising or behavioural tracking cookies. You can manage cookie preferences through your browser settings, but disabling strictly necessary cookies will impair Platform functionality.

9. Children's Privacy

The lj777 Platform is strictly for adults aged 21 and above. lj777 does not knowingly collect or process personal data from individuals under the age of 21. Age verification is a mandatory part of our KYC process, and we employ additional technical measures to help identify and prevent underage access.

• If lj777 discovers that personal data has been collected from a person under the age of 21, lj777 will immediately close the associated account, delete the data and, where applicable, return any funds to the payment method used for deposit.
• If you are a parent or guardian and believe that a person under 21 has registered an account with lj777 using your details or a minor's details, please contact lj777 immediately at [email protected].
• If you are concerned about a young person's gambling activity, we strongly encourage you to use parental control tools available on mobile devices and internet browsers, and to contact lj777 support so we can take appropriate action.
• If you are concerned about someone's gambling habits — your own or another person's — please visit the lj777 Responsible Gaming page for guidance, self-assessment tools and support resources.
• lj777 works with responsible gaming organisations and may restrict or close accounts where there is evidence of underage use, regardless of whether the account holder has formally requested closure.

10. Changes to This Privacy Policy

lj777 may update this Privacy Policy from time to time to reflect changes in our data practices, legal obligations or operational requirements. The date at the top of this page indicates when the policy was last revised. Where changes are material, lj777 will endeavour to notify registered account holders via their registered contact details before the changes take effect. We encourage you to review this Privacy Policy regularly.

Continued use of the lj777 Platform following any update to this Privacy Policy constitutes your acceptance of the revised policy. If you do not agree with any changes, you should stop using the Platform and contact lj777 to close your account.

11. Contact Us

If you have any questions, concerns or requests relating to this Privacy Policy or to how lj777 handles your personal data, please contact our dedicated support team. We are committed to addressing all data-related enquiries promptly and professionally.

• To submit a data access, correction or deletion request, please email us with your full name, registered mobile number and a clear description of your request. We will acknowledge receipt within 3 business days and aim to resolve all data requests within 30 days.
• For general support queries — including account issues, deposit and withdrawal assistance, bonus enquiries or technical problems — our support team is available 24/7 via email.
• lj777 takes all data-related complaints seriously. If you are not satisfied with our response to a data request or complaint, you have the right to escalate the matter to the relevant regulatory or data protection authority in your jurisdiction.

Response times: we aim to respond to all support queries within 24 hours and to resolve all data subject requests within 30 days. During periods of unusually high demand (for example, during BPL season or major cricket tournaments), response times may be slightly longer, but we will always acknowledge receipt promptly.

12. Responsible Gaming and Data

lj777 processes gameplay and account data as part of its responsible gaming obligations. This includes monitoring for signs of problem gambling behaviour (such as rapidly increasing bet sizes, extended session durations or frequent self-exclusion requests) and applying responsible gaming interventions where appropriate. This processing is carried out in the interests of player welfare and is a core part of lj777's commitment to safe gambling.

If you have requested self-exclusion from lj777, we will retain a record of your self-exclusion for the duration of the exclusion period and for a further period thereafter as required by our responsible gaming procedures. This record is retained specifically to prevent you from being re-admitted to the Platform during your exclusion period and is not used for any other purpose.

13. Governing Law

This Privacy Policy is governed by and construed in accordance with applicable law. Any dispute arising in connection with this Privacy Policy shall be subject to the dispute resolution provisions set out in the lj777 Terms & Conditions.

If any provision of this Privacy Policy is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.

Contact Us

For all privacy-related queries, data requests and general support, our team is here to help. We aim to respond to all enquiries within 24 hours.

Email: [email protected]